Where to Find Us
Where can I buy your chips?
Way Better Snacks are available in many fine retailers across the country devoted to carrying healthier products. If you are unable to find us, you can always order Way Better Snacks on-line. Click here, to order now. Also, be sure to join our fan club to learn about new store locations and special promotions.
My local store doesn’t carry your product, how can I get them to?
Please ask your store manager to carry Way Better Snacks. In addition, if you provide feedback to us with the store name and address, our sales team will follow up with them. Don’t forget to join our fan club to learn about new store locations and special promotions. Or you can order them online through our website here.
Sprouting Benefits
What is Sprouting and why is it good for me?
Sprouting is the key to enhanced nutrition. We all know that seeds, grains and beans play an important role in a healthy diet, but their nutrients can be increased multifold through the process of germination. Germination releases enzymes specifically designed to start the seed on its way to becoming a plant, which in turn consolidates nutrients. Sprouted foods are high in fiber, helps neutralize and remove waste from the body, and some (like our Broccoli and Diakon Radish Seeds) even contain anticancer substances. Click here to learn more about the power of sprouting.
What is the difference between seed sprouting and green sprouting?
Seed sprouting and Green sprouting are very different. Seed sprouting, is the process of germinating the seed and then halting it’s growth just after the tail (sprout) begins to grow. This locks in vital nutrients which were created as enzymes were activated. The seed is than dehydrated and can be used the same ways as other non-germinated seeds, grains and beans. Click here to learn more about germination. Green sprouting (think alfalfa sprouts) is the shoot, which is allowed to grow into a plant after germination and is considered a perishable produce item.
Are sprouted products safe to eat?
Yes, after our grains, seeds and beans are germinated (sprouted), we than carefully dry them to remove all but the smallest amount of moisture. High moisture levels, coupled with poor seed quality are what sometimes allow bacteria to grow in green sprouts. The moisture which remains in a Way Better Snack germinated seed is so low that microbial proliferation is not possible. We also use only the highest quality Organic seeds, grains and beans in our products.
Do Sprouted grains and seeds taste as good as regular seeds and grains?
Yes. Germination does not change taste. In fact, we are sure you will find them even more delicious knowing how much more nutritious they are for you to eat.
What does the Sprouted Seal on your package mean?
It means that we only use the highest quality sprouted ingredients (and not a “token” amount either). Our Sprouted Seal is your guarantee that you’re eating a really high quality sprouted product. Click here to learn more about our sprouting standards.
Why are sprouted Broccoli and Radish seeds so good for you?
While mature broccoli contains a range of valuable nutritional compounds, germinated Broccoli seeds contain up to 50 times more of these substances. Both sprouted Broccoli and Radish seed contain Sulphoraphane (SGS). Scientists have found that sprouted Broccoli seeds consistently contain up to 50 times the amount of SGS found in mature Broccoli heads and may offer a simple dietary means of reducing the risk of diseases such as cancer. Our Way Better Snacks items have around 3000 mcg’s of SGS, which means they have much of the same nutrition as fresh mature Broccoli.
Does the baking process of making chips harm sprouted nutrients?
Many vitamins and minerals are not heat sensitive. So many of the benefits brought about by the activation of enzymes such as the elimination of enzyme inhibitors, increased vitamin, increased antioxidant levels and their bioavailability remains after cooking. An easy way to think about this is that the nutritional value of a sprouted food has an exponentially higher nutritional portfolio than its dried or cooked counterpart, processing a sprouted food will still yield superior nutrition than the unsprouted alternative.
About Our Ingredients
What kind of ingredients do you use?
In keeping with our promise to remember to always be better, our recipes limit our ingredients to only those necessary to produce a great tasting and nutritious product. No fillers. No preservatives. All of our ingredients are all-natural, non-GMO (not genetically modified) and the highest quality ingredients available. And they can all be easily pronounced!
Where do you get your ingredients from?
We are proud of our simple ingredients which are all sourced in the Americas. Our germination (sprouting) is done using state of the art practices and backed by our sprouting quality seal. Click here to learn more about our sprouting standards.
Do you source any ingredients from Asia?
Unlike many of our competitors, we do not source any ingredients from Asia due to concerns of unreliable labeling practices with natural and organic items coming from this part of the world. In 2010, it was estimated by the Organic Consumers Association that only about 30% of Chinese products labeled organic, are actually organic.
Is all organic food non-GMO?
To clarify, GMO avoidance is a central tenet of organic. Unfortunately, because of the increased proliferation of GMOs over the last 15 years, there is a growing contamination risk to all non-GMO crops, including organic. Organic products still have a much lower risk of contamination than conventional products, and the organic industry is working hard to keep organic non-GMO. What the Non-GMO Project does that the National Organic Program does not do is require testing and set action thresholds. These tools make it possible to exercise basic control over contamination, and give consumers reassurance that the most rigorous GMO avoidance practices possible have been followed for both organic and conventional products.
Can non-organic corn be non-GMO?
Yes. Corn can be conventionally grown (non GMO), organically grown (non GMO), and conventionally grown (GMO). At this time approximately 88% of the U.S. Corn crop (as of 2011) is planted with GMO seed. While only conventional farmers can intentionally plant GMO corn, with the proliferation of GMO corn both conventional and to a lesser degree organic are at risk of GMO contamination. We go to great lengths to ensure that our corn is non-GMO. Not only do we purchase non-GMO corn, our products are verified by the Non-GMO Project—the only third party verifier of non-GMO food and products in North America. For our products to carry the Non-GMO Project Verification mark they must be in full compliance with the Non-GMO Project’s standard. This means:
- There is ongoing testing of all at-risk ingredients—any ingredient being grown commercially in GMO form (like corn) is tested prior to use in a verified product. This PCR test is conducted to make sure that the ingredient is non-GMO.
- We have rigorous traceability and segregation practices in place in order to ensure ingredient integrity through to the finished product. To learn more visit: http://www.nongmoproject.org/learn-more/understanding-our-seal/
- Verification is maintained through an annual audit, along with onsite inspections for high-risk products
About Our Nutrition
What should I look for when buying a “healthier” Snack product?
According to a leading fitness magazine, what makes a healthy snack worthy is: 200 calories or less; 0g of trans fat and no more than 3.5g of saturated fat; no more than 400mg of sodium; no high-fructose corn syrup; whole grains, little added sugar and gluten free a plus. Looks like Way Better Snacks, hit it out of the park! Click here to compare these guidelines to a Way Better nutritional label.
Product Information
Are your products Organic?
No, but most of our ingredients are Certified Organic such as our Blue Corn, Quinoa, Golden Flax, Chia Seed and Daikon Radish Seed. Click here to see a list of our simple ingredients.
Where does the healthy Omega 3 come from in your chips?
The amazing levels of Omega 3 essential fatty acids in our products come from the high oleic oil seeds in our formulas. Our Golden Flax seed, Black Chia seed, Broccoli seed and Daikon Radish seeds all deliver high amounts of healthy Omega 3.
Do the oils you use contain trans fats?
No! Way Better Snacks uses high oleic sunflower and/or safflower oil to make our products. Both of these oils are naturally free of trans fatty acids and are not hydrogenated in any way. An independent third party lab test verifies this fact.
Are your products safe to eat for people with peanut allergies?
All of our Way Better Snacks are processed in an environment free of peanuts and other nuts. We consider them to be safe for people with peanut allergies to enjoy.
Are your chips certified gluten free?
Yes! All of our chips have been tested and certified gluten-free by the Gluten Free Certification Organization, and all are processed on machinery that that does not process any items with gluten. To learn more, visit www.gfco.org.
Do your products contain MSG in any form?
No Way! We do not add MSG, or processed ingredients containing MSG to any of our products.
How do you avoid using High Fructose Corn Syrup?
Simple, we don’t need High Fructose Corn Syrup, or any other sweeteners to make our products taste great. We simply let the natural flavors of our pure, clean ingredients come though. We think you’ll agree that things are Way Better this way.
*Please note that our Sweet Chili item contains a small amount (less than 0.5g) of raw cane sugar in the seasoning mix. No other Way Better Snack items contain any sweeteners whatsoever.
Are your products certified Kosher?
Yes! Way Better Snacks are certified kosher by the Orthodox Union, the largest Kosher certification organization.
What is the shelf life of Way Better Snacks?
Our best to “Eat Buy” date is stamped on the top right corner of every package.
Are your products Baked, or Fried?
Both. Our products are first baked in a special multiple level tortilla oven to reduce moisture and give our grains & seeds that toasted flavor. Then, we fry them for a short time in Sunflower Oil to give our corn that delicious corn tortilla taste.
General
Can I invest in your company?
Way Better Snacks is a division of Live Better Brands, Inc. and is a privately held company. Investor questions should be directed to investorrelations@livebetterbrands.com.
Still have a question about Way Better Snacks?
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